About

 
 
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DG Digital is a purpose-driven strategic digital consultancy. We help companies define the why behind what they do. We believe great experiences are created through consistency, from a foundational understanding of different consumers’ needs, at various touch-points in their journey. Everything we do is deeply rooted in understanding our partners business goals and audiences – their needs, motivations, behavior, perceptions, and challenges. We take a hands-on approach to elevate brands, tackle complex business problems, and provide meaningful platforms, enabling us to drive lasting impact on a local and global scale.


Our Approach

 

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How We Work

We believe that humans and their needs are central to our digital approach. We see our clients and their audiences as partners and collaborators, making sure to include and co-create with them at every stage of the process. We work with your team to get to the heart of what you believe in, what you do, and uncover your purpose in the world. We’ll craft the roadmap and develop a pathway to connect with the people you need to reach most, all while driving revenues to your bottom line.

 
 

“All brands and organizations have a meaningful story to tell. We help them discover that story, authentically express, and engage their audiences to take action.”

 

-Andrea Detterick
Founder

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Why Purpose Matters

There has been a profound shift in the marketplace towards a values-driven future, making purpose a powerful business imperative.


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175%

increase for brand validation for brands with purpose

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91%

of consumers switch to brands with a purpose-driven mission

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79%

of people said they’re more loyal to purpose brands

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83%

of companies link revenue growth to purpose initiatives

Our Purpose

We believe that we can all do better. We partnered with change-leader Brighter Children, a non-profit dedicated to eradicating poverty through impactful education, to help amplify their mission and spread their message.

View our Brighter Children case study

 

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Based in New York, with an office in Denver

 

 

 

Our Purpose Stats | Sources: Kantar Consulting’s New Purpose 2020, 2019 Cone and Porter Novelli Purpose Study, 2017 Cone Communications/Ebiquity Global CSR Study